Empowering people to be their kindest version

We're on a mission of creating a conscious movement based on kindness towards people, animals and nature. When using our products, we hope you feel empowered to go out on your journey and just be kind, acting as an inspiration to everyone around you.

Earth-friendly products that look good on you

Our T-Shirts are made out of 50% recycled polyester that comes from recycled plastic, like water bottles, 25% organic US-grown cotton to give the fabric that natural soft touch, and 25% TENCEL™ Modal sourced from sustainable beech trees to build out that luxe feel.

We all can make a difference. We just have to take responsibility for our actions.

How do we live our life? What products are we consuming? How much plastic are we using? How do we communicate with others, and more importantly, with ourselves?

Kindness towards others, and our very own selves, is what generates that positive change.

390 TREES PLANTED*

According to the World Wildlife Fund, forests cover more than 30% of the Earth's land surface. Let's do our part to keep them alive.

*Your purchase gives back to the planet.

Learn more

Client reviews

"Amazing! Good quality, spectacular design, and what honors us is the purpose for which we invest."
"Lovely products with great quality, and the intention behind them is what made me fall in love with this brand. Keep up the great work!"
"Such a cute and beautiful set of stickers. I have them on my laptop and I love them, especially the one that says "grateful everyday." They are great quality and I support the brand's mission. Thank you guys!"
"I love to have these beautiful reminders around! The stickers are awesome! Great size, excellent quality! I will order more to include as part of my gifts. (And I love the eco friendly packaging)"